Sales & Customer Acquisition
Acquiring new customers to expand your current market share is an uphill task that requires efficient sales personnel and a well-planned infrastructure. Companies today are outsourcing this task to telesales and customer acquisition service providers who can pay exclusive attention to the task.
Customer acquisition can be a tedious task with limited resources. Thus, outsourcing such tasks will not only increase volume but will ensure that time value of such acquisition is kept in mind. Customer life cycle value is of high importance in today's dynamic world. At Cross Connexions, we not only acquire consumer but we give you deep insights in his/her usage pattern and thus, nurturing strong bonds with each customer. We also provide upsell and cross selling services on your existing userbase.
Let's increase your market share; let's increase your revenue!
Lead Generation & Appointment Setting
Lead generation is a thankless task but an imperative to successful business relationships. At Cross Connexions, we ensure that lead generation is done with utmost care and each lead is given its due. Lead generation can be sourced from variety of medium ranging from online leads to phone-in leads. We have resources to manage both under single roof.
Lead generation often terminates in a mailbox. However, if you wish to convert lead to an appointment, series of follow ups & scheduling is required. At Cross Connexions, we have developed in-house diary management tools and schedulers to automate mundane reminders keeping each lead accounted for. In B2B market, appointment setting is key to your successful closures. We work closely with your sales team to understand the complete process. We not only book appointments, but will also assist you in streamlining the process.
Ever felt the need to have a tollfree number which will be greated professionally round the clock? We offer array of services to give your customers 24x7 touch point and thereby, increasing your brand value. Sales is not an isolated task anymore; with each customer acquired the responsibility to service such customer increases manifolds.
We at Cross Connexions can give you seamless connectivity with your customers. Whether you want the call to be forwarded to your local number, mobile number OR want us to take message on your behalf, we will assign a virtual receptionist as per your needs. You can access our hosted integrated application to manage your customers, put reminders, assign tasks and so on. You can also bundle it with inbound customer care services to give your business a true 24x7 service organization.
Surveys & Awareness Campaigns
Surveys are often seen as a cost center in every company. However, surveys can give you deep insights if done effectively. At Cross Connexions, we can undertake variety of market intelligence surveys. These surveys then can act as input to an informed product launch OR a re-iteration/alteration. Many companies have opted for surveys to gain market share by doing latent branding in each call.
Whether you want your customers to know about change in your product offering, contact details OR you want us to make them aware about an upcoming product. At Cross Connexions, each awareness campaign is structured with strategy to keep it least obtrusive to customers. From automated IVR solution to fail-over outbound calls, we work closely for each campaign. Many companies deploy IVR campaigns but do not bother about reports and thus, leaving out a chunk of audience who were not available. At Cross Connexions, we dig in reports and fine tune campaign upto 3 tiers.
Customer Care & Helpdesk Services
Whether you want just plain old customer service OR you want customer care, is a retention strategy. The difference is just not in the word BUT how you tackle it. Customer care requires understanding pattern of the calls and support requests; taking pre-emptive measures to give customer 100% satisfaction.
At Cross Connexions, we take customer care rather seriously and regular data analysis is done to ensure each customer is serviced regularly. Whether it is a technical support OR it is a generic customer care, keeping in touch with customers is of utmost importance. More than 30% of business is generated by repeat sales & referrals in every sales process. We provide comprehensive services including - but not limited to, Customer Care, TollFree Answering Services, Technical Support, Chat Support, Live Technical Repair Services, Escalation Support, Order Taking, Product Knowledge Calls, Claims Processing & Settling.
Feedback & Closures
Alright we increased the sales, we delivered exceptional service.. now what? Let's revisit delivered exceptional service; how do you measure the quality of the service? At Cross Connexions, we have designed feedback process which works with complete anonymity. Feedback team works independently of sales team. Thus, the feedback and closure calls are not biased.
Feedback acts as a monitoring tool, a yardstick to measure your retention. At Cross Connexions, retention strategies are worked upon regularly based on your product offering. Many companies do not believe in service calls or feedback to check how good the customer care was OR whether the customer is satisfied with the resolution. This is where big companies see churn of customers going out. Closure calls are equally important while departing with a consumer. Each closure call can give useful insight about product failure, lags OR just a change in trend/taste. Monitor. Engage. Rebuild!
Market Research
Whether it is a product launch, brand launch, market intelligence reports, trend shift or any other report which gives your company useful insight into ever changing market. Whether it is a pre launch study or a post launch study, at Cross Connexions both are conducted using blend of techniques like CATI, CAPI, CASI, TASI, SAPI.
With our in-house interviewers and analysts, effective tools to conduct web based survey and studies, paid/unpaid online groups, we have delivered many useful insights across multiple domains. Whether it is a primary or secondary research, our team collects data with utmost care & effort.
Market research is an integral part of companies' success. Whether you are active enough to adapt to changing trends OR are you aware about competition, a thorough market research can bring out lot of useful information for your strategy building. Conducting anonymous polls, surveys and interviews with existing customers have often helped companies to reposition their brands; thereby increaseing retention, reinforcing brand and also acquiring new customers. A lot of advertising goes un-monitored. A thorough market research will help you in knowing the effectiveness of your advertisement campaign in contrast to your competitors. A preliminary study can be done to gauge product and service offerings. This also includes the factors that influence customers' decision and interest; thereby, you can advertise the relevant features. According to a research you should always avoid the rule ‘spend million to save billion’ while advertising. Unknowingly do not spend million amount of money to save your billion amount of business.
Analytics
With the advent of Internet and sophisticated software packages, companies get voluminous data from numerous resources. However they just remain as data and not converted into information. Many companies and software packages deliver output in chunks and heaps of data only to be reanalysed to give useful business insights. At Cross Connexions, we deliver you summarized data for you take actionable decisions. We offer a wide range of cost-effective data analytic services leveraging the cutting-edge technologies available in the market. Some of our services include predictive modeling, business intelligence, forecasting, text analytics, and ROI modeling. Deriving appropriate business insights with customized analytics is our strength. Understanding the customers’ preferences, estimating market potential for a new product, finding the effectiveness of the marketing tactics being leveraged, calculating Return on Investments (ROI), optimizing the allocation of resources are some areas we dealt with successfully.
The infrastructure at Cross Connexions is equipped to handle large data and our team of analysts can provide useful insights to increase your revenue. Large amounts of data present memory constraints in most software packages. That is where the ability and skills of an analyst comes into play; only experienced analysts can navigate through volumes of data to reach an effective solution to the business case being analysed.
Knowledge Process Outsourcing
Value addition to process chain with high dependence on the skills, domain knowledge and experience of people associated is termed as knowledge process. When the knowledge process is outsourced to third party, it is known as knowledge process outsourcing or KPO. Many have argued over the time that outsourcing critical decision making silos of data is not in best interest of organization; however, outsourcing activities that help you build silos of data and further giving deep insights into strategy and decision making is not only a resource saver but also will give your company an edge.
From performing secondary research, data entry, data analysis and other related activites, Cross Connexions can provide you complete end to end service in research process outsourcing. Every growing company requires to adapt itself to changing market conditions. We can carry out research which will help you - Enter new markets, Acquisition and retention of customers, Product launch and enhancements, Enhancing value chain & delivery chain, Competition & investment/acquisitions' analysis, Market Research & penetration studies and more.
Sourcing is not only about better pricing; it is also about optimizing the sourcing process. At Cross Connexions, we leverage technology to bridge the gaps and streamline sourcing process. We have helped businesses from small startup's to SMEs in taking a step further by exploring alternative sources to their existing tieups. Managing suppliers the right way at the right time is the key! Strengthening relationships with your suppliers & vendors!
Business Consulting
With converging borders, businesses have seen the growth like never before. However, the growth is not self sustainable and thus, businesses are constantly facing pressures from dynamic market shifts. Many businesses have seen losses in face of changing environments.
With over a decade and more of understanding we have conceptualized building blocks of business. Every business at its heart comprises of modules which work in tandem with each other to generate revenue as well as to expand its supply. Today, many entrepreneurs are struggling to device an integrated marketing plan along with just-in-time supply to reduce their shelf costs.
At Cross Connexions, we try to take out the jargons from business consulting! Whether your business is constrained due to marketing challenges OR you're a startup with a little negotiating experience OR you're an established business trying to increase your brand equity OR exploring newer vendors.. we will help you take a leap ahead!
Sourcing - Marketing - Social. Grow your business now!
Technology Consulting
Organizations have started appreciating the value of tools & technologies to empower their human resources. With constant advances and upgradations in technology, many are left with a dilemma in upgrade costs versus revenue growth.
At Cross Connexions, we have developed expertise in delivering complete technology solutions. With advent of cloud, businesses are opening up to cloud but security being pivotal, they often face the heat in seamless scaling. From security audit to technical advising, at Cross Connexions our team treats your technical requirements as per your business process. It is imperative to understand business process before consulting on technology & making it a success story.
Consulting to make technology your friend.
Call Center/Contact Center Consulting
Many organizations in early 90's used call centers to support their existing functions - sales closing, service, deliveries etc. Gradually, call centers took a much larger role in success of global businesses. From cold calling to claim processing, call centers started playing strategic role in companies' growth. In mid early 2000's, a new term known as contact center was coined; a segment which catered specifically in garnering relationships wiht consumers & investors.
Cross Connexions can provide turn-key solutions for call centers and companies who are looking to tie-up with a call center. Over the years, we have served many clients in growing their revenue as well as delivery models. We have developed expertise in vendor selection & negotiation, fabricating SLA's and KPI's, implementing quality checks, business process management & transfers, campaign realignment and much more. We have our own software and CRM tools to monitor & manage your customer relationships. We have team to help you build call center from ground up with infrastructure management, equipment procurement, technology consulting, business consulting & continuity services and more.
Businesses have to meet constant pressure of keeping their customers & investors happy. A happy customer is one who can be heard at the time with mounting pressure. We can give your customer service a new face with both voice and non-voice support. Whether it is a live support OR phone support, it is important that each incident is documented & constant analysis is done to ensure pre-emptive measures.
We have strong technical tie ups to provide best of breed technology setup. With in-house development team, we have developed many solutions for startups ranging from automated call distributor (ACD), CRM, Lead Management System, Click to Call Solutions, IVR & auto attendants and much more. Being such a dynamic industry, it requires constant upgradation and pacing up with changes. At Cross Connexions, all solutions are provided under one banner.
If you are an investor and would like to setup a call center, drop in a few lines about requirements at investor@crossconnexions.com